Our Story

Our Story

The White Company was originally started in 2017 by Elizabeth White and a core team of specialists in luxury goods and financial technology. The initial business focus was to provide the opportunity for clients holding cryptocurrency wealth to purchase luxury goods without giving up their desire for privacy. Combining our experience, knowledge, and connections, the team at The White Company brings together the world of fine art, jewelry, luxury automobiles and more to their client’s fingertips.

As the business grew, it became evident to the team that there was a tremendous need for asset management and payment facilitation in cryptocurrency. The need was not being fulfilled by the industry and the White Company was determined to create a solution.

In Q4 2017, The White Company launched asset management services, in partnership with Apis Capital Management, a financial management firm focused on the cryptocurrency markets.  The focus is to assist clients trading in and out of cryptocurrency holdings through various exchanges, as well as conduct proprietary trading and marketing making activities.

Meet the Team

Elizabeth White

Founder & CEO

Elizabeth has worked with luxury brands around the world for over 12 years, from the LVMH group to Formula 1 and McLaren Automotive. She is a “White Knight” in the space focused on being an advocate for greater trust for the crypto community-at-large and has been dubbed the “founding father of luxurious crypto concierge service”. Her experience includes buying, selling and promoting fine art and luxury automobiles.

She drives in many automotive rally events including Gumball 3000 and The Mille Miglia to name a few. She is the founder of the automotive social media community @ItsWhiteNoise.

Edgar Radjabli

Finance and Operations Manager

Dr. Radjabli currently serves as the Managing partner of Apis Capital Management, directing the overall investment strategy of the firm, and managing daily trading operations. He has 15 years of professional trading experience and holds a Series 3 Futures License from the CFTC/NFA. Dr. Radjabli has served as a strategic finance advisor for several technology companies including: Grocery Key, Flurry and Sirona Dental CEREC Division.

Dean Anastos

Lead Developer

Mr.  Anastos is the President of Blockchain Developers specializing in token creation and smart contracts on the Ethereum blockchain. Dean has a background in software and finance and is an Advisor to Dragon Blockchain.

Jit Singh

Security Developer

Mr. Singh is the CTO at Blockchain Developers. Jit has over 20 years experience in the IT world specializing in Network Security.

Ben Sauter

Of Counsel – Kobre & Kim LLP

Mr. Sauter regularly represents clients involved in digital currency disputes. Leading legal and business publications frequently quote Mr. Sauter as a thought leader on digital currency regulation and litigation. He is a member of the Digital Currency & Ledger Defense Coalition.

Prior to joining Kobre & Kim, Mr. Sauter practiced with Cleary Gottlieb Steen & Hamilton LLP, where he focused on complex regulatory and commercial litigation. He clerked for Judge Fortunato P. Benavides in the U.S. Court of Appeals for the Fifth Circuit and for Chief Judge Sarah S. Vance in the U.S. District Court for the Eastern District of Louisiana. He received his J.D. cum laude from Harvard Law School.

Kevin McLaughlin, Bo Park, Sam Eisele & Kelsey Karlstrand

Public Relations- ICR

ICR has risen to the top ranks of strategic communications and advisory firms on the strength of experience and relationships. Many on the ICR team have worked in senior positions on Wall Street so they have not only extensive capital markets experience, but we also have a powerful network of industry connections – investment bankers, fund managers, analysts, private equity firms. ICR knows the people who make a difference, understand their perspective, and know how to engage them.

Natalie White

Client Relations

Natalie White is a provocative and progressive feminist artist, best known for her self-portrait work with giant polaroid photography, and her contributions as a “muse” to the work of many of today’s art and fashion luminaries. Natalie first gained attention internationally as a young model, featured on the covers of numerous European magazines, also notably the first American ever featured in French Playboy. In 2013, at the “Who shot Natalie White” show, amidst a retrospective of 25 different artists for whom she has been a muse, Natalie debuted herself as a solo artist. Through this series of double exposed giant polaroid nudes, she re-defined herself as “her own muse.”

As a leader in female empowerment and self-affirmation through art, Natalie also works in activations for women’s rights. She has performed at the “Art Basel Miami women in art benefit” in collaboration with the Brooklyn Museum’s Elizabeth Sackler center, as well as the “Natalie White for Equal Rights” show at The Hole, New York – a follow up to which will happen in early 2018, promoting the fight for inclusion of the equal rights amendment to the constitution, through her website: http://nataliewhiteforequalrights.org/